Two Rooms Kaitaia- The owner of Two Rooms kaitaia contacted me in need of a new brand identity. So I put together a package for her! Brand guidelines by @designsbypiper
So I designed new guidlines for her shop that she could use to have a consistent and flowing image for her store.
this is the typeface we chose that fitted her style and the vibes of her business
This is the colour palette we chose, a very organic natural vibe but also with a little pizzaz as she wanted something that was a bit bolder but still in the lines of natural and earthy tones.
logo sizing helps her to determine how big a logo should be, wether that be for printing or creating new advertising. So the words or image isn't pixelated and is easily read.
a little bit that I inculded in her guidelines package was an imagery page, this helps your socials pop! and stay consistent with your tones and style. When creating any posts or stories it's easy to steer away from your usual style and post whatever you feel like in the moment, this imagery page helps you to stay consistent and to a key style when posting on social media.
Two Rooms, Kaitaia designed by @designsbypiper
I helped design promotions to help launch their new bean flavour. This is an instagram carousel.
I was enlisted to create a uniform for the l'affare cafes for wellington and Auckland
In 2024 I joined L'affare's marketing team as an intern and helped them to launch their new product 'Frutti' as part of their coffee flavour wheel, I helped to design informational poster cards, as well as many social media Promotion's, I was also in the midst of designing merch for them when my internship had come to an end.
RE-UP was created by me and a partner as a healthy alternative cookie to help you on your next big adventure.
RE-UP was created by me and a partner as a healthy alternative cookie to help you on your next big adventure. Multiple options for multiple benefits.
RE-UP was created by me and a partner as a healthy alternative cookie to help you on your next big adventure.
RE-UP was created by me and a partner as a healthy alternative cookie to help you on your next big adventure.
The design team and cafe managers at l'affare reached out to me to create a new uniform the would synchronise their Auckland and wellington cafes. They wanted something simple but on brand and that could be seen with aprons on. They were happy with my designs and decided to launch them to the whole team. Take a walk down to Cafes L'affare and Melrose to see my uniform designs.
